A Highly Interactive Training Course On

Advanced Negotiation and Critical Partnership Management

How Do We Build, Sustain and Improve
the Most Valuable Organizational Relationships?

Advanced Negotiation and Critical Partnership Management
Course Schedule

CLASSROOM

12-16 May 2025
Dubai
$5,950
20-24 Oct 2025
London
$5,950
15-19 Dec 2025
Istanbul
$5,950
02-06 Feb 2026
London
$5,950
Certificate
  • Coventry Academy Certificate of Attendance will be provided to delegates who attend and complete the course

Training Overview

Training Overview

The Advanced Negotiation and Critical Partnership Management training course provides participants with the chance to explore traditional negotiation techniques while enhancing their leadership, teamwork, and relationship-building skills, all within the context of managing crucial partnerships. Today's leadership landscape demands that leaders not only focus on their own organization’s strategies, assets, and people but also increasingly work to leverage external capabilities.

However, the most valuable partners tend to be challenging, often costly, and at times irreplaceable. Throughout this course, participants will engage in exercises that develop their communication, negotiation, and partnership abilities, helping to build their confidence in managing these key relationships. Whether working with critical suppliers, clients, sponsors, government, or community partners, this course equips participants with practical tools to strengthen, maintain, and enhance vital organizational connections.

This training course will feature:

  • A solid professional appreciation of critical partnership theory and practice
  • A suite of practical tools to help you build and sustain important relationships
  • A way to practice your negotiation, management, and communication skills
  • An opportunity to network and share experiences with industry professionals
  • A chance to build an action plan and start delivering valuable partnerships

What are the goals?

By the end of this training course, participants will be able to:

  • Lead and steer negotiation teams and projects involving key relationships / suppliers, and often combining internal as well as external agreements
  • Confidently structure and manage negotiation meetings and proposals
  • Apply advanced communication skills and use personal influence for greater impact and success
  • Understand the importance of joint objectives and building a culture of trust
  • Appreciate the causes of challenge and conflict and use fresh thinking and creative ideas to build productive solutions when problems arise
  • Return to their organisation with fresh and practical improvement points

Who is this Training Course for?

This training course is suitable to a wide range of professionals but will greatly benefit:

  • Directors leading and responsible for projects requiring valuable partners
  • Specialist Technical Executives, delivering daily with key partner/suppliers
  • Business Development Managers, exploring innovations and new business ideas
  • Project Managers, steering and reporting on projects and ensuring deliveries
  • Procurement Managers, managing critical supplier relationships

How will this Training Course be Presented?

This training course uses adult learning techniques to provide maximum understanding, comprehension and retention of information.

As well as printed material, the use of academic and commercial case studies, and video material, successful participants will ‘learn by doing’, through practical workshop scenario exercises and challenges.  They will be engaged in solo, paired and group work and in this professional and confidential space, encouraged to share ideas and learn from peers.

Furthermore, participants will draft their own Action Plans, to enable them to build positive and practical performance improvements points, to implement, when they return to their organizations.

The Course Content

Day One: The Strategic Foundations: The Need For Partnerships
  • The Organizational Context: The Modern Challenge (VUCA), Leadership & Change
  • The Strategic Context: Planning, Innovation, Alliances, Collaboration
  • Understanding Partnership Management: From Suppliers to Critical Partner
  • Improving Relationship Management: Towards Joint Planning and Reporting
  • Preparing Your Partnership Map
Day Two: Communication Essentials: Personal and Corporate Conversation
  • Leadership Communication: Persuasion and Influence, Credibility and Trust.
  • Internal Communication: Applying Adaptive Leadership, Sponsors and Supporters.
  • External Communication: Relationship Steps & Knowledge Sharing
  • Self-Management: Stress, Building Resilience, Habits, Focus, Time-Management.
  • Focusing On Relationship Plan & Priorities
Day Three: Negotiation Essentials: Knowing Theory and Applied Practice
  • Classic Negotiation Theory and Fundamentals
  • Planning To Negotiate
  • Tools and Practical Points
  • Paired Negotiation Exercise (Practical Solo Challenge)
  • Knowing Your Negotiation Style and Tools
 Day Four: Workshop: Negotiation Partnership Scenario Exercise
  • Building, Leading and Working Within Negotiation Teams
  • Team Dynamics And Personalities
  • Planning To Negotiate and Communication
  • The Team Negotiation Exercise (Practical Team Challenge)
    • Understanding the brief and managing your team
    • Discovery Sessions and Chemistry Meetings
    • Building Proposals and Negotiation
    • Solution Building & Relationship Building
  • Using Feedback, Team Review and Personal Reflection
  • Preparing A Negotiation Personal Improvement Plan (PIP)
Day Five: Action Plan and Take Away
  • Partner Performance and Management: Building KPI’s, Value, And Measures.
  • Feedback and Reviews: Creating Joint Improvement Plans
  • Continued Learning and Professional Practice
  • Personal and Organizational Changes
  • Personal Action Plan: Partnership & Negotiation; Stop-Start-Keep

Providers and Associations

Anderson
Anderson
Aztech Training
Aztech Training