A Highly Interactive Training Course On

Mastering ChatGPT & Generative AI for Business Growth

Harnessing ChatGPT to Streamline Processes and Inspire Innovation

Mastering ChatGPT & Generative AI for Business Growth
Course Schedule

CLASSROOM

24-28 Mar 2025
Dubai
$5,950
21-25 Apr 2025
Dubai
$5,950
07-11 Jul 2025
London
$5,950
25-29 Aug 2025
Dubai
$5,950
27-31 Oct 2025
Dubai
$5,950
22-26 Dec 2025
London
$5,950
Certificate
  • Coventry Academy Certificate of Attendance will be provided to delegates who attend and complete the course.

Training Overview

Training Overview

Generative AI, powered by technologies like ChatGPT, is revolutionizing the modern business environment. These advanced tools have the potential to transform how organizations operate, innovate, and engage with customers. From enhancing operational efficiency and boosting productivity to opening new pathways for customer interaction, ChatGPT and generative AI offer opportunities that were once unthinkable.

This ChatGPT and Generative AI for Business Innovation training course is tailored to equip business professionals with the knowledge and skills to harness generative AI as a powerful tool for innovation. Participants will explore how ChatGPT can optimize workflows, automate repetitive tasks, and generate creative solutions to complex problems. The course emphasizes practical applications, providing actionable insights on how to leverage AI strategies to improve customer experiences, streamline decision-making, and create value across business functions.

Through a combination of engaging lectures, interactive exercises, and real-world case studies, participants will gain a deep understanding of how generative AI is being utilized in various industries. Whether it’s creating targeted marketing campaigns, developing innovative products, or enhancing customer service with AI-powered chatbots, this course will help attendees unlock the full potential of generative AI.

In addition, the course covers the ethical implications and risks of AI adoption, ensuring participants are prepared to use these technologies responsibly and effectively. By the end of the program, attendees will not only have a strong understanding of generative AI but also the confidence to lead AI-driven innovation within their organizations.

What are the goals?

By the end of this training course, participants will be able to: 

  • Understand the principles and capabilities of ChatGPT and generative AI
  • Identify potential business areas where generative AI can drive innovation
  • Implement AI-driven strategies for improving customer engagement and operational efficiency
  • Utilize AI tools for content creation, marketing, and product development
  • Mitigate risks and address ethical considerations associated with generative AI

Who is this Training Course for?

This training course is suitable to a wide range of professionals but will greatly benefit:

  • Business leaders and executives looking to integrate AI into their innovation strategies
  • Marketing and customer experience professionals seeking to enhance engagement through AI
  • Product managers aiming to incorporate AI-driven solutions into product design
  • IT professionals and data analysts exploring generative AI tools for business processes
  • Entrepreneurs interested in leveraging AI to develop cutting-edge business models

How will this Training Course be Presented?

This training course will utilise a variety of proven adult learning techniques to ensure maximum understanding, comprehension and retention of the information presented. This includes an interactive mixture of lecture-led learning & group discussions.

The Course Content

Day One: Introduction to Generative AI and ChatGPT
  • Overview of generative AI and its evolution
  • Understanding ChatGPT: Key features, capabilities, and applications
  • Real-world case studies of AI-driven business innovation
  • Hands-on session: Exploring ChatGPT in business scenarios
Day Two: Generative AI in Business Operations
  • Enhancing productivity with AI: Workflow automation and task optimization
  • Leveraging AI for data analysis and decision-making
  • AI tools for internal and external communication
  • Workshop: Designing AI workflows for operational efficiency
Day Three: Driving Customer Engagement and Experience with AI
  • Personalization and customer insights through generative AI
  • Chatbots and virtual assistants for customer service excellence
  • Building brand loyalty with AI-driven marketing strategies
  • Group activity: Creating customer-centric AI solutions
Day Four: AI-Powered Innovation and Product Development
  • Generative AI for ideation and prototyping
  • Content creation: AI in marketing, design, and storytelling
  • Exploring new business models enabled by AI
  • Hands-on exercise: Developing an AI-driven product concept
Day Five: Ethics, Risks, and Future Trends in AI
  • Addressing ethical challenges: Bias, transparency, and accountability
  • Managing risks: Data privacy, security, and compliance
  • Emerging trends in generative AI and their implications for businesses
  • Final project: Presenting an AI innovation plan for a business scenario