All businesses are going through a process of continuous transition. This makes decisions more complex and increasingly risky. Business leaders and managers need to understand the major forces for change and direction of change in markets, competition, technology and business models in order to sustain profitable growth and identify the direction and nature of development decisions that will create tomorrow’s organisation out of today’s organisation.
This popular training course offered by will enable you to understand the direction and nature of change in international business and to develop strategic and operating plans that will form the foundation of competitive performance as your organisation moves into the future.
This training course will feature:
Guidelines on best practice in business analysis
Identification of the main forces for change in your business
Dealing with choice and complexity in business decisions
Assessment of risk in business development programmes
Devising innovative ideas for participating organisations
What are the goals?
By the end of this training course, participants will be able to:
Identify the main trends in your business as it develops
Evaluate the performance of your organisation up to now.
Introduce innovative and differentiating activities in the business model
Align and coordinate strategic and operational programmes and projects
Apply leading-edge tools and techniques of business planning
Who is this training course for?
This training course is suitable for a wide range of professionals but will greatly benefit:
Experienced business analysts and strategic planners
Specialists in financial management
Human resource development managers
Specialists in operational management
Systems analysts and business process designers
Marketing and commercial staff
How will this training course be presented?
This training course will utilize a variety of proven adult learning techniques to ensure maximum understanding, comprehension and retention of this information presented. The emphasis will be on studying real organisations making major decisions. Above all, the principles and approaches to business analysis will be illustrated by reference to real-life situations in which the course leader has been personally involved. This includes presentations by the course leader, discussion of case examples, group work on case studies based on analysis, interaction & discussion, video presentations by subject experts on aspects of these subjects and decision analysis in different strategic and competitive conditions.
Course Outline
Day One: Megatrends - The New Global Economic Structure
The major forces affecting business and the forecast trend.
Business strategy in the post-COVID business environment
Globalisation versus deglobalisation in business decisions
The concept of strategic alignment
How to align strategic and operational plans
The new framework of an effective strategy
Day Two: Financial and Non-financial Dimensions of Business
Financial evaluation of a business
The financial “anatomy” of an organisation
Balancing profitability, liquidity and gearing
Non-financial evaluation of a business
Framework for non-financial analysis
Application of the ‘Balanced Scorecard’
Day Three: Assessing the Future Potential of a Business
Tools and techniques of market and business analysis
Hearing and understanding the “voice of the customer”
Measuring and managing the impact of the product life-cycle
Forecasting the future potential of a business
Managing crisis and controlling recovery
Identifying future organisational development priorities
Day Four: Innovation and Risk in Business Development
Developing innovative offerings and business models
Evolutionary and revolutionary innovation
The impact of disruptive innovation
Risk analysis in business decisions
Identifying the right risk to take
Tools and techniques of risk management
Day Five: Value Migration and Developing People for the Future
What is the significance of value migration?
Internal and external value migration
The impact of value migration on strategy and structure
Developing human capability for the future of the company
The challenge of managing the agile organisation
People development in a rapidly changing world
The certificate
Coventry Academy Certificate of Attendance will be provided to delegates who attend and complete the course