Training course overview
How can you take the lead and manage your products in your markets, without authority?
B2B product managers have to manage their products successfully in the market, by winning the support of colleagues and others. However, they do not have the authority to enforce support from those whom they rely on to help them.
This training course helps you to create credible product strategies and plans that others will want to support and help you to implement.
It will teach you best practice B2B product management and equip you with the knowledge, tools and market-focused mindset that will empower you to market your products successfully.