A Highly Interactive Training Course On

Digital Business Entrepreneurship

Skill Toolset for Successful Entrepreneurs

Digital Business Entrepreneurship
Course Schedule

CLASSROOM

21-25 Apr 2025
Dubai
$5,950
07-11 Jul 2025
London
$5,950
15-19 Sep 2025
Amsterdam
$5,950
15-19 Dec 2025
Dubai
$5,950
Certificate
  • Coventry Academy Certificate of Attendance will be provided to delegates who attend and complete the course

Training Overview

Training Overview

Digital business entrepreneurship leverages Information Technology (IT) and digital media tools to identify potential customers. The value of businesses has been amplified by the constantly evolving digital landscape. Many newly created jobs contain key ingredients for digital success, such as proficiency in digital media and the ability to integrate and deliver both online and offline services. In this Digital Business Entrepreneurship training course, essential digital business skills will be tailored for easy delivery to participants. Social media marketing and online presence will also be explored in detail. Additionally, the course will cover digital innovation and the ability to create new use cases for existing back-end business services. The training course will include various case studies and workshops, where participants can discuss the best ways to develop these skills.

This training course will highlight the following:

  • Architecture and strategies of digital services
  • Social media presence and good profile
  • Digital marketing and SEO
  • Creativity and innovation in service driven world
  • Scalability and Flexibility in the modern digital world

What are the goals?

By the end of this training course, participants will be able to:

  • Acquire an adequate understanding of digital business entrepreneurship and its significance in the current market
  • Learn the essentials of digital marketing and how to naximize its value during the top and bottom time of the business
  • Explore various e-commerce strategies and platforms to establish a successful digital business
  • Innovate business models and strategies for disruption and growth in the digital space
  • Develop a comprehensive digital business plan and acquire the necessary skills to execute it successfully

Who is this Training Course for?

This Digital Business Entrepreneurship training course is suitable to a wide range of professionals but will greatly benefit:

  • Modern digital-era-minded Entrepreneurs
  • People who have an innovative business idea
  • Business Professionals
  • Marketing Professionals
  • Start-up Founders
  • Sponsor and incubator organization

How will this Training Course be Presented?

This Digital Business Entrepreneurship training course will utilise a variety of proven adult learning techniques to ensure maximum understanding, comprehension and retention of the information presented. This includes, group and individual exercises, case studies, role-plays, videos, and discussions - along with formal inputs.

The Course Content

Day One: Introduction to Digital Business Entrepreneurship
  • The digital era and business evolution
  • The impact of digital transformation on business
  • SWOT analysis of the digital era
  • Case studies of successful digital entrepreneurs and their journeys
  • Identifying market trends and consumer behavior in the digital era
Day Two: Digital Marketing Strategies
  • Digital marketing and its role in business growth
  • Search Engine Optimization (SEO) techniques for improved visibility
  • Effective campaign management, cloud model- pay per use
  • Social media marketing strategies
  • Content marketing and creating compelling digital assets
Day Three: E-commerce and Online Business
  • Introduction to e-commerce and its benefits for entrepreneurs
  • Choosing the right channel for e-commerce
  • UX, CX for online services
  • Effective product management, inventory control, and fulfillment strategies
  • Payment gateways, security considerations, and building trust in online transactions
Day Four: Innovative Business Models in the Digital Space
  • Innovation and business
  • Concepts of TRIZ and analogy
  • Subscription-based models and leveraging the concept of recurring revenue
  • Platform-based business models and the power of network effects
  • Collaborative economy and peer-to-peer business models
  • Emerging technologies (e.g., RPA, AI, BI) for business innovation
Day Five: Developing and Executing a Digital Business Plan
  • Business model to create a complete digital business plan
  • Customer experience (CX) , customer personas, and value proposition
  • Choosing the suitable strategy to drive customer acquisition and retention
  • Analytics of key performance indicators (KPIs) for digital success
  • Scaling and growth strategies for digital businesses