Taking the lead and effectively managing products in your markets without formal authority is a challenge that B2B product managers often face. Success hinges on winning support from colleagues and stakeholders who play crucial roles in product success, despite lacking direct control over them.
This training course is designed to equip you with the skills to develop credible product strategies and plans that garner support and facilitate implementation. By learning best practices in B2B product management, you will acquire the knowledge, tools, and a market-focused mindset necessary to achieve success in product marketing.
Through this course, you will learn how to leverage relationships and influence to align product strategies with organizational goals. You'll discover techniques to articulate compelling value propositions and align product roadmaps with market needs. Additionally, you'll gain insights into collaborative approaches that engage cross-functional teams and leverage their expertise.
Ultimately, this training empowers B2B product managers to navigate challenges, drive product success, and achieve market leadership through effective strategy development and stakeholder engagement, even in the absence of formal authority.
By the end of this Coventry Academy training course, you will be able to:
This Coventry Academy training course is suitable for a wide range of professionals but will greatly benefit:
Have questions or need more information?
Fill out the form, and our team will get in touch with you promptly to provide the assistance you need.
