Certificate in Leadership
& Strategic Impact Training Program

Training course overview

This Coventry Academy Training Course is intended for managers from operational and support functions such as manufacturing, engineering, logistics, sales & marketing as well as IT, HR, & procurement who want to develop their strategic capabilities. The role of leaders is challenging. Understanding how best to use resources and competences as strategic assets, including digital capabilities, together with developing antennae for noticing changes in the external environment is essential to enable businesses to respond fast to a highly competitive and rapidly changing world. To communicate effectively with employees requires not just excellent interpersonal skills but also the ability to choose effective communication channels. To achieve desired outcomes requires influencing skills, the ability to deliver organisational messages as well as listening for and interpreting signals of change. Strategy development and strategic implementation are two sides of a coin: this helps managers raise their game. 

What are the goals?

Attending this training course will give delegates an opportunity to:

• Recognise and Apply Different Approaches to Developing Strategies Including:
  • Competitive, Disruptive, Blue Ocean and Resource Based
• Understand the Relationship Between Vision, Strategy, Strategic and Operational Planning and Objective Setting
• Understand the Range of Communication Tools Available in 21^st Century Organisations and How to Use Them Effectively
• Develop Leadership Skills for Effective Communication: Written, Verbal and Effective Use of Media
• Develop the Skills of a Transformational Leader: Visionary and Inspiring to Engage with and Motivate Employees

Who is this training course for?

This Coventry Academy Training Course is designed for individuals who currently hold or aspire to hold Middle and Senior Management positions and wish to develop strategic know-how and become more effective communicators. They include:

• Directors and Senior Managers
• Team Leaders
• Corporate Strategy, HR, Procurement and Other Functional Managers
• Heads of Division
• Heads of Department

The certificate

• Coventry Academy Certificate of Attendance will be provided to delegates who attend and complete the course