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Sales and Operation Planning (S&OP)

Aligning Sales and Marketing with Operational Functions

Sales and Operation Planning (S&OP)

Course Schedule

Classroom

Online

No online dates are currently available.

Training Introduction

In today’s fast-paced business environment, aligning sales, marketing, and operational functions is essential for organizational success. The Sales and Operation Planning (S&OP) training course at Coventry Academy provides participants with a comprehensive understanding of how to integrate demand and supply planning to achieve business goals.

Delegates will explore how senior management commitment drives effective S&OP processes and learn how to bridge the gap between the demand side (sales and marketing) and supply side (manufacturing and operations). The course emphasizes the use of robust manufacturing planning and control (MPC) processes, technology, and forecasting techniques to enhance decision-making, optimize inventory, manage capacity, and reduce risk. By the end of the program, participants will be able to implement effective S&OP strategies that improve operational performance and achieve financial objectives.

Key Focus Areas of this Course:

  • Understanding the evolution and role of S&OP in modern businesses
  • Linking sales, marketing, and operational functions for aligned planning
  • Forecasting techniques and demand management
  • Inventory management and financial considerations
  • Supply planning, capacity management, and scheduling
  • Risk management and practical S&OP exercises

What are the goals?

The S&OP Training Course equips participants with the knowledge and practical skills to align business processes effectively, optimize supply and demand functions, and enhance organizational performance.

By the end of the course, delegates will be able to:

  • Understand the importance of balancing supply and demand functions and their impact on financial targets
  • Design and implement a robust S&OP process for supply chain and service businesses
  • Apply forecasting techniques to improve decision-making within S&OP
  • Recognize the critical role of senior management in supporting S&OP processes
  • Identify process improvements to enhance planning efficacy and operational goal attainment

Who is this Training Course for?

This Sales and Operations Planning Training is ideal for professionals responsible for aligning operational and business functions, managing resources, and improving performance across teams.

This training course is suitable to a wide range of professionals but will greatly benefit:

  • Executive management seeking to optimize strategic planning
  • Production managers overseeing operational efficiency
  • Finance managers monitoring the financial impact of S&OP decisions
  • Supply chain managers responsible for demand, supply, and inventory alignment

How will this Training Course be Presented?

The S&OP training course combines practical exercises, case studies, interactive workshops, and discussions to provide participants with hands-on experience. Delegates will practice demand forecasting, inventory planning, supply scheduling, and risk assessment exercises to apply concepts in real-world scenarios.

Participants will gain insight into end-to-end supply chain processes, explore the latest technology supporting S&OP, and learn how to integrate sales, marketing, and operational planning for measurable business impact. By the end of the course, attendees will leave ready to implement S&OP strategies that enhance operational alignment, reduce risk, and improve organizational performance.

The Course Content

Day 1: S&OP overview

  • Evolution of ERP and role of S&OP
  • The S&OP Journey
  • End to End Supply Chains
  • Technology in S&OP
  • S&OP Process
  • Definitions of S&OP

Day 2: Demand Management

  • The Nature of Demand
  • Forecasting
  • Calculating Forecasts
  • Forecast Management
  • Uses of Forecasts
  • Forecasting Exercise

Day 3: Inventory Management

  • Why do we need Inventory?
  • Types and Functions of Inventory
  • Financial Considerations of Inventory
  • Setting Inventory Levels
  • Reorder Processes
  • Inventory Management Exercise

Day 4: Supply Management

  • Strategic Supply Decisions
  • Time Fences and How to Manage them
  • Linking Supply to S&OP                              
  • Capacity Issues
  • Scheduling
  • Supply Exercise

Day 5: Putting it all together

  • Risk Management
  • Risks Potential and Realized
  • Categorising Risk
  • Reducing Risk
  • Risk Exercise
  • S&OP Exercise

Providers and Associations

Anderson

Anderson

Aztech Training

Aztech Training

COPEX

COPEX

Frequently Asked Questions

Quick answers to common questions about this training course.

Absolutely. Coventry Academy provides customised in-house training solutions for organisations seeking a tailored learning experience. The Sales and Operation Planning (S&OP) training course can be adapted to reflect your organisation's objectives, industry requirements, operational challenges, and strategic priorities. Delivered exclusively for your team, customised training enables organisations to maximise relevance, encourage collaboration, and achieve targeted development outcomes. Our team will be pleased to discuss your requirements and develop a solution that aligns with your goals.

Absolutely! If you’re attending one of our courses at an international venue, we can help
with hotel reservations and entry visas. Just reach out to our Customer Service team:

  • Phone: +971 4 420 8304
  • Fax: +971 4 420 8304
  • Email: info@coventryacademy.com

No prior experience is required to attend the Sales and Operation Planning (S&OP) training course. The course is designed to accommodate participants from diverse professional backgrounds and varying levels of experience. While some familiarity with the subject matter may help participants gain additional value from certain discussions and activities, the course content is structured to ensure that both newcomers and experienced professionals can fully engage with the learning experience and benefit from the training.

Our dedicated support team is available to assist you with any questions regarding the Sales and Operation Planning (S&OP) training course, including course content, scheduling, registration, corporate bookings, and customised training solutions. We are committed to providing prompt and professional assistance throughout your learning journey.

📞 Phone: +971 58 840 7925

📧 Email: info@coventryacademy.com

🌐 Website: coventryacademy.com

Registering for a course is super easy! Here’s how you can do it:

  • Online: Pick your course, hit the "REGISTER" button, fill out the form, and
    submit it.
  • Email: Drop us a line with your details at info@coventryacademy.com.
  • Phone: Give us a call at +971 4 420 8304 to book your spot.
  • Fax: Fill in the booking form (you’ll find it in our brochures, flyers, or catalogue)
    and fax it to [+971 4 420 8304](tel:+97144208304).

The Sales and Operation Planning (S&OP) training course is designed to be practical, engaging, and highly interactive. Participants benefit from a dynamic learning environment that combines expert-led presentations, facilitated discussions, case studies, practical exercises, and collaborative learning activities. The focus is on developing knowledge that can be applied immediately within the workplace, ensuring participants gain both valuable insights and practical skills that support improved professional performance.

Your course fees cover:

  • For classroom courses: printed materials, lunch, and refreshments.
  • For online courses: all materials sent to you by email.
  • A certificate of completion or attendance.

You’ll need to make payment before the course starts. Here are your options:

  • Bank draft
  • Cash
  • Credit card
  • Wire transfer

Heads up: If we don’t receive payment before the course begins, we may have to deny
admission.

We delivers training courses in carefully selected professional venues that provide a comfortable and productive learning environment. Classroom-based courses are typically hosted in premium international venues with modern facilities and dedicated training spaces designed to support effective learning. Participants also benefit from a professional setting that encourages networking, collaboration, and knowledge sharing with peers from diverse industries and backgrounds.

The Sales and Operation Planning (S&OP) training course is designed for professionals seeking to strengthen their knowledge, enhance their capabilities, and achieve greater impact within their organisations. It is suitable for managers, supervisors, team leaders, technical specialists, consultants, and professionals at all career stages who wish to expand their expertise and stay current with industry developments. Whether you are looking to advance your career, improve workplace performance, or prepare for new responsibilities, this course provides valuable knowledge and practical insights to support your professional growth.

Our courses are led by top-notch international instructors. They’re not just academically qualified—they’ve also got years of real-world experience. They bring practical insights and deep knowledge to every session, making your learning experience truly valuable!

Yes. Participants who successfully complete the Sales and Operation Planning (S&OP) training course will receive a Coventry Academy Certificate of Completion, recognising their commitment to professional development and continuous learning. This certificate serves as formal evidence of participation and achievement and can support career progression, professional credibility, and ongoing development objectives. Where applicable, details regarding professional development credits or accreditation will be provided within the course information.

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